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ASCI Asks Nissan To Modify Or Withdraw Magnite Advertisement




nissan magnite -1-2

The Nissan Magnite is presently the most inexpensive sub-4m SUV in the Indian marketplace, and rivals the likes of Ford EcoSport, Hyundai Venue, Kia Sonet, Tata Nexon etc

The Promotion Standards Council Of India (ASCI) had approached Nissan Motor India Pvt. Ltd. for its response in addressing the grievances of the complainant, Mr Kumal Prakash, who statements that the Nissan Magnite was becoming falsely marketed.

According to Mr Prakash, the promises “Best-in-course Wireless Connectivity to Android Automobile & Apple CarPlay”, “Best-in-course Fuel Economic system (20 kmpl*)”, “Best-in-course Rear Knee Home (593 mm)” and “Best-in-course LED Headlamps, DRLs & Fog Lamps” are all vague and bogus statements.

In response, Nissan submitted a issue-sensible reply to the objections lifted in the criticism. Versus the “Best-in-course Wi-fi Connectivity to Android Auto & Apple CarPlay” assert, the Japanese carmaker said that the Magnite’s present-day competitiveness features Android Auto and Apple CarPlay only by using USB connectivity. However, the Nissan Magnite gives
wireless connectivity to Android Automobile & Apple CarPlay in select versions. Apart from the Kia Sonet, no other sub-4m SUV is presented with wi-fi connectivity to Android Vehicle and Apple CarPlay, reported Nissan in its defence.

nissan magnite -1-5

The “Best-in-course Gasoline Economy (20 kmpl*)” claim was backed by Nissan, and the carmaker said that the Magnite’s 20 kmpl gas economic climate is certified by ARAI, and is only out there on the 1.-litre turbo-petrol guide trim(s). In reference to the assert, “Best-in-class Rear Knee Place (593 mm)”, the company justified that the assert is created by Nissan for the B-SUV segment in which the Magnite operates, and also delivered the details of the competition.

In response to the claim, “Best-in-course Rear Knee Space (593 mm)”, the advertiser
said “that the assert is manufactured by Nissan for B SUV phase in which the claimed model
operates” and outlined information of competition brands.

nissan magnite -5

Last but not the least, Nissan’s reaction to the “Best-in-class LED Headlamps, DRLs & Fog Lamps” was that the Magnite receives a B-Projector LED Headlamp, a Individual L
formed LED Day-time running lamp on the entrance bumper and LED fog lamps. In accordance to Nissan, the combination of all three LED (Bi-useful Projector Headlamps + DRLs + Fog Lamps) is not current in competitors at this time and hence, Magnite is best in the section.

ASCI Secretariat claimed that the response is insufficient and has requested the advertiser to give verifiable third occasion comparative information to show that they were being the ‘Best-in-class’ between their competition. Nissan responded by declaring that the comparison was finished primarily based on the declarations produced by the respective producers/OEMs. The advertiser had taken the information from car portals like TeamBHP which are independent 3rd get-togethers, for claims whose aspects ended up not obtainable on their competitor’s web page or their social media system.

The Buyer Grievances Council (CCC) viewed the print ad and the Advert brochure of the Nissan Magnite, and thought of the advertiser’s response. The council noticed that the advertiser experienced collated info of their rivals in the marketplace and in comparison the similar with their product or service. However, an impartial third-celebration validation was not furnished in substantiation of the claims.

The CCC also observed that the brochure promoted all the variants of the Nissan
Magnite, and considering the fact that the ad was for all variants, attributes could vary for all the styles in the phase. Based on these observations, the CCC concluded that the promises, “Best-in-course Wi-fi Connectivity to Android Automobile & Apple Auto Play”, “Best-in-course Fuel
Economy (20 kmpl*)”, “Best-in-course Rear Knee Room (593 mm)”, and “Best-in-course
LED Headlamps, DRLs & Fog Lamps”, have been inadequately substantiated.

In accordance to the council, the promises are deceptive by exaggeration. The print ad and the Ad – Brochure contravened Chapters 1.1 and 1.4 of the ASCI Code. As a result, ASCI has recommended Nissan Motor India Pvt. Ltd. to suitably modify or withdraw the claimed advertisement by February 11, 2021.


Kawasaki Ninja 300 BS6 Released In India, Priced At Rs. 3.18 lakh




Kawasaki Ninja 300 BS6 lime green krt

2021 Kawasaki Ninja 300 draws electric power from a BS6-compliant 296cc parallel-twin engine, with 39 PS and 26.1 Nm on faucet

Kawasaki has ultimately introduced the BS6-compliant Ninja 300 in the Indian sector. The motorbike is priced at Rs. 3.18 lakh (ex-showroom, New Delhi), which is about Rs. 20,000 far more high priced than the BS4 model that was discontinued back again in December 2019. With the return of its best-promoting design, the Japanese company is hoping to seize the young, enthusiastic purchasers in India.

The design of the Kawasaki Ninja 300 stays unchanged more than the prior (BS4) iteration. The dual headlamps, sporty fairing with built-in flip indicators, sculpted gas tank, split seat style, etc, are all carried above from the more mature design. The motorbike does get new decals though, and a complete of three paint choices are obtainable – Lime Eco-friendly (KRT), Sweet Lime Inexperienced, and Ebony.

The engine continues to be the same 296cc, liquid-cooled, parallel-twin unit as prior to. Even with being tweaked for BS6-compliance, this powerplant generates the similar maximum electric power as ahead of – 39 PS (at 11,000 rpm). The peak torque, however, has long gone down a little bit to 26.1 Nm (as 10,000 rpm). The transmission duties are handled by a 6-velocity gearbox, with a slipper and assist clutch offered as regular.

Kawasaki Ninja 300 BS6 candy lime green

The motorcycle sporting activities 17-inch alloy wheels on each ends, with 110/70 tyre at the front and 140/70 tyre at the rear. The entrance wheel is suspended by 37mm common telescopic forks, while the rear suspension is a fuel-billed monoshock (with 5-way preload adjustability).

The braking program consists of a 390mm disc on the front wheel and a 220mm disc on the rear wheel, with dual-channel Stomach muscles. The taillight is an LED unit, but the turn indicators and headlamps are not. The instrument cluster continues to be a semi-digital device, which is effortless to read but feels a very little out-of-date in this age.

Kawasaki Ninja 300 BS6 ebony

The closest rivals to the Kawasaki Ninja 300 in our sector are the KTM RC 390 and the TVS Apache RR 310, the two of which undercut its pricing by a important margin. On the other hand, the Ninja has a twin-cylinder motor, whilst its rivals are one-cylinder products. Also, Kawasaki is organizing to start the Versys X-300 in India really quickly, probably in the coming weeks.

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