The festival of Diwali is not only a time for celebration and festivities but also one of the most anticipated periods for movie releases in India. Among the slew of films that hit theatres during this auspicious occasion, Ajay Devgn’s movies have often made a significant impact at the box office. This year, Devgn’s much-awaited film, “Singham Again,” is set to release during Diwali, and fans are buzzing with excitement. However, looking back at his previous films, one particular movie released during Diwali created a historic stir at the box office. Let’s delve into the details surrounding Ajay Devgn’s cinematic achievements on this festive occasion.
Ajay Devgn: A Diwali Tradition
Over the years, Ajay Devgn has established a tradition of releasing films around Diwali. His association with the festival has not only favored sellers but has also captivated audiences, ensuring that they flock to cinemas during the holiday. With “Singham Again” slated for release, it’s important to reflect on the past successes.
The Box Office Blockbuster: “Golmaal Again”
One of Ajay Devgn’s most notable Diwali releases is undoubtedly “Golmaal Again,” which hit theatres in 2017. The film, directed by Rohit Shetty, is the fourth installment in the popular “Golmaal” franchise. Not only did it receive favorable reviews, but it also achieved unprecedented box office success.
Box Office Performance
| Film | Release Year | Collection (in Crores) | Opening Day Gross (in Crores) |
|---|---|---|---|
| Golmaal Again | 2017 | 205 | 30 |
| Singham Returns | 2014 | 140 | 32 |
| Baadshaho | 2017 | 80 | 12 |
Reception and Impact
Upon release, “Golmaal Again” not only broke several records but also became a festive favorite. The film’s unique blend of comedy, family-friendly content, and a touch of supernatural elements resonated with audiences. It is noteworthy that “Golmaal Again” amassed over ₹205 crores during its lifetime run, making it one of the highest-grossing films of 2017.
Why Diwali is Crucial for Bollywood
Diwali has always been a significant period for film releases in Bollywood. The festive atmosphere often translates into increased footfalls at theatres, making it a prime slot for producers to maximize revenue. Moreover, movies released during this period tend to benefit from the holiday spirit, family outings, and gifts exchanged among loved ones, which includes movie tickets.
Audience Engagement
Filmmakers often leverage the festive spirit by promoting their films with vibrant marketing strategies. Cinema halls become hubs of excitement, and there’s an undeniable connection between Bollywood releases and the festive celebrations, amplifying audience engagement.
Conclusion
As we eagerly await Ajay Devgn’s “Singham Again” this Diwali, it’s essential to recognize the power of festive releases in shaping Bollywood. With previous successes like “Golmaal Again,” Devgn has solidified his status as a box office king during this period. The excitement surrounding such films not only uplifts the spirit of celebration but also showcases the vibrant relationship between Indian culture and cinema. As fans gear up for yet another thrilling ride, “Singham Again” holds the potential to add another chapter to Devgn’s illustrious legacy at the Diwali box office.
