Social media platforms are awash with a online video of a practice pasted with the banners of ‘Fortune Chakki Refreshing Atta’, proclaiming that the Indian Railways have been privatised by the Indian Govt and marketed to the Adani Team.
The video which was 1st shared on Facebook demonstrates a teach with posters of ‘Fortune Chakki Fresh new Atta’, a preferred wheat flour manufacturer, and the business identify ‘Adani Wilmar’ affixed on it. Fortune manufacturer is owned by Adani Wilmar, which sells a host of products below the mentioned brand name.
Before long, the video clip went viral and several men and women commenced sharing it on their social media accounts to convey their dismay in excess of the meant privatisation of the Indian Railways.
One social media person shared the movie on Fb with the caption: “Adani Airports…Adani Ports…Adani Power…Adani Coal India…Adani Railways.” With the submit, the person tried out to insinuate that the Railways has been offered to Adani just like Airports, Electricity, Ports have been.
Several other individuals have also shared the video clip on Facebook to declare that Adani Team is without a doubt managing the Indian Railways now. Not only Fb, but the movie found its way on Twitter as nicely, with numerous Twitter buyers, including well known people sharing the video to imply that Adani Team has taken around the Indian Railways.
Priyanka Gandhi shares phony, misleading statements of Hardik Patel
The movie was shared by the operating President of Gujarat Congress Hardik Patel, indicating, “Adani’s fresh flour commercials on Indian Railways are worth a look at. Now we can say with perception that the farmers’ combat is on the route of reality.”
भारतीय रेल पर अदानी के फ़्रेश आटे का विज्ञापन देखने लायक़ हैं। अब तो दावे के साथ कह सकते है की किसानों की लड़ाई सत्य के मार्ग पर हैं। pic.twitter.com/WB97kaG6Fe
— Hardik Patel (@HardikPatel_) December 12, 2020
The blatant bogus information unfold by Hardik Patel was spread further by Congress Standard Secretary Priyanka Gandhi Vadra, who retweeted Patel’s video clip.
Quite a few other Twitter end users also shared the movie, accusing the govt of transferring the proprietorship of the Indian Railways to the Adani Team.
ADANI RAILWAY pic.twitter.com/j2omJz4Jdt
— Er.Satinder Singh – ਮੈਂ ਵੀ ਕਿਸਾਨ (@Satinde38905077) December 12, 2020
Indian Railway slowing turning into Adani Railway…
Complete Boycott of Ambani Adani products is must…. pic.twitter.com/A0nDMJJfbW
— Sanshojag (@Sanshojag1) December 13, 2020
PIB rubbishes the statements
The Push Info Bureau has rubbished the allegations of Adani Team using above the Indian Railways that have surfaced on world-wide-web along with the aforementioned video.
दावा: #फेसबुक पर एक वीडियो के साथ यह दावा किया जा रहा है कि सरकार ने भारतीय रेल पर एक निजी कंपनी का ठप्पा लगवा दिया है। #PIBFactCheck: यह दावा भ्रामक है। यह केवल एक वाणिज्यिक विज्ञापन है जिसका उद्देश्य केवल ‘गैर किराया राजस्व’ को बेहतर बनाना है। pic.twitter.com/vSmK8Xgdis
— PIB Actuality Verify (@PIBFactCheck) December 16, 2020
The simple fact-checking arm of the Push Data Bureau posted a tweet, dismissing the assert that the Indian Govt has transferred the possession of Railways to the Adani Team and calling the movie shared on social media internet sites as misleading. The tweet also talked about that the posters of Adani Wilmar had been just commercial adverts that are supposed to make improvements to the revenues of the Indian Railways.
The Indian Railways, Airports and numerous federal government services like bus stations, bus providers and Metro rail companies promote advertising and marketing room to personal companies create revenues. It is a widespread observe throughout the planet.
Ads on Indian Railways is a prevalent norm
Advertisements on Indian Railways is not only commonplace but the Railways also earns large revenues from locomotive branding. As per a report published in the Fiscal Categorical this yr, the Indian Railways has been earning crores in revenues by allowing model promotions on the locomotives.
The report stated the locomotive branding is a element of the NFR plan formulated by Piyush Goyal-chaired Railway Ministry. The Railways experienced realised that very long-expression sustainability is not achievable with profits from just freight and passenger fare. The NFR coverage incorporates several schemes for income-yielding functions together with prepare branding, rail radio plan and utilizing platforms for setting up ATMs and leasing out fewer-crowded platforms for marriage ceremony or teaching applications across the country.
Railways have earned ₹204.10 crores and ₹223.53 crores through economical decades 2017-18 and 2018-19 respectively from non-fare revenues.
Popular brand names these kinds of as Fortune and Haldiram were being among the the top rated providers to brand name their items on Railway coaches. In February 2020, a complete of 5 more WAP 7 locomotives have been assigned to Adani Wilmar Group on a professional-rata foundation. A locomotive with Fortune branding was flagged off at Vadodara railway station in February.
Likewise, Haldiram was awarded the branding of 5 locomotives via an open tender by the Railways. The locomotives were then pasted with illustrations of Haldiram’s well known sweets and treats this kind of as rasgulla, gulab jamun, bhujia sev and so forth.